Imagine your hair deeply nourished – banish those frizzy hair days, cut down your blow
drying up to 50% and add amazing shine. L’Oreal
Professional has proudly launched MYTHIC OIL. A lightweight treatment oil
packed full of Avocado oil- A, B1, B2 & D, essential fatty acids – Omega 3,
6 &9, which combined together penetrates the hair shaft to initially nourish dry – damaged hair and
then add grape seed oil – proven worldwide to enrich hair with essential fatty
acids and linoleic acid, one of the most powerful anti oxidants!!

Why are these ingredients so important to your hair? – typically hair is dry and most hair
types are prone to frizz, because of the way we live our lives.” continuous hair washing, blow drying to within
an inch of its life, then just to add insult to injury we then crush our hair
between straightening irons”. That’s before we have even started to think
about chemicals, YES COLOUR HIGHLIGHTS Chemical STRAIGHTENING and PERMS, these
all dry our luscious locks out. Sadly poor health also depletes hair of its
natural nourishment, swimmers subject their hair to daily (bleach baths) and
finally not forgetting men’s hair that is going grey, all these hair problems
result in dry frizzy hair.

Mythic Oil is L’Oreal’s offering to solve all of these problems and best of all it leaves
your hair with an amazing shine (NOT a heavy greasy veil like other hair
treatment oils).

The biggest buzz in the hair world in 2011 is Argan Oil based hair treatments and Keratin based
anti frizz blow dry’s. Individually both of these promise to strengthen,
nourish and stop frizz in its tracks. So, if you tried either of these
treatments we would highly recommend MYTHIC OIL. The MYTHIC blow dry you can do
at home and is very very easy.

1 After shampooing and towel drying section your hair into 8 orange segment sections (or 4 if you have very fine or short hair)

2 Spray the MYTHIC OIL on to the palm of your hands and warm, gently massage into each
section concentrating on the ends and mid lengths of your hair, working your
way up to the crown.

3 Leave your hair to rest for two minutes, this allows MYTHIC OIL to penetrate the hair
shaft and work its magic! Now blow dry your hair as usual – you can also apply
additional styling products

4 To add amazing shine pump a small amount of MYTHIC OIL onto your hands and sleek over the mid-
lengths and ends of your dried hair

We have tried and tested this brand new product on all hair types in the salon and can
honestly say it delivers what it promises to: NOURISHMENT, SUPPLE MANAGEABLE
HAIR, LONG LASTING ANTI-FRIZZ PROTECTION, SPEEDS UP BLOW DRYING TIME, and what
everyone wants from their hair AMAZING SHINE.

Here at hair1direct.co.uk we predict L’Oreal Professions MYTHIC OIL will become the most
wanted hair product for 2011.

Having just arrived in the office this week, the new SEBASTIAN PROFESSIONAL COLOR IGNITE collection for single tone hair. This is great hair shampoo and conditioner for clients who have one colour put over their hair but equally we would highly recommend these products for people who dye their hair at home. Singled Toned hair tends to have an even porosity from root to tip, Color Ignite Mono Shampoo gently cleanses colour treated hair. A key ingredient is pomegranate extract which helps seal the cuticle of each individual, thus giving the hair amazing shine and preventing colour fading.

A top tip when using any shampoo for coloured hair is to make sure you brush your hair thoroughly before washing, this will loosen up and help remove any debris or environmental elements that are deposited on the hair (because coloured hair is porous it absorbs pollution) Thoroughly soak your hair with water and always shampoo your hair twice and rinse thoroughly before you apply the conditioner or hair treatment. Read the rest of this entry »

We are very pleased now that we have the new Cloud 9 Hair Straighteners that are taking the country by storm, we’ve tested them in our salon and found them to be nothing short of exceptional. We think they are the best hair straighteners to date!

Coming from the people who invented and created GHD hair straighteners but with a twist and a few added extras. The first thing we love about the Cloud 9 straighteners is that you can set the temperature to what you want to style your hair, remember excessive heat and use of it can cause dry hair and most of the time you may not need as much heat as you are using. The good thing about these is that anyone one can use them, for fine hair the temperature will not need to be as much however, for thick and coarse hair the temperature can be turned up as more heat is required to achieve the best result. Read the rest of this entry »

This month we are celebrating National Smile Month by giving out a free information pack including a free toothpaste and toothbrush when purchasing a CID Lipstick or Lipgloss.

I think it is very important to look after your teeth as they play a big part of our everyday appearance and we know how important appearances strike everyone. Think of it like a favourite piece of jewellery or clothing if you take the time to look after it, it will last for longer and stay in as good as new condition. The same can be said for yourself. By brushing your teeth twice a day with a flouride toothpaste, cutting down on how oftern you have sugary foods and drinks and lastly visit your dentist regularly as often as they reccommend. Its not only our teeth that need looking after though, treating your hair and skin right now will be rewarding to you in ten years time when you see yourself back in a mirror. Keeping a well balanced diet and exercising everyday will keep your heart young and make you feel better about yourself not only in a physical way but a mental and emotional way too. If we are kind to not only our physical appearances but our inner selves then we will feel better on the whole and gain the confidence we all deserve to not let how we look physically be judged.  Some people spend hours on the way they look to get people to notice them or see them in a different way or to impress and some people struggle just to be seen. But the most important thing is complimenting yourself with something that makes you feel that extra bit special and raise your self esteem. It could be as simple as listening to a song that gives you the feeling or memory you had when you first heard it to treating yourself to a new pair of shoes, but every now and then we all need to do something to make us feel good and build up our confidence. Read the rest of this entry »

This week in our salon we are celebrating (somewhat optimistically) the run up to summer 2010! The hair-care products that you will need for your fabulously coloured hair.  Remember, before you and your loved ones leave home it is essential that you protect your hair and scalp in the sun. 

We have found the new Wella System Professional Sun UV SPRAY 125ml a “must have” product.  Apply to hair and scalp the same time as applying your regular sun protection regime.  Once you have enjoyed your day out at the beach the very most important issue is to wash your hair thoroughly with a clarifying shampoo we would recommend Matrix Solutionist Alternate Action Clarifying Shampoo 250ml this gently cleanses all scalps to remove not only chlorine and salt but those awful sweaty deposits (sorry for mentioning it) that stay on our scalp and makes the skin itch. Read the rest of this entry »